100% customized rugs, Platinum Custom Rugs' Style Center available for brands.
Often, the need of a furniture maker is to offer their client a complete furnishing proposal, and this involves dealing with a very peculiar element, like the customized rug, which requires targeted know-how, with an artistic component and a technique, rarely the prerogative of decorators.
Being able to entrust entirely the design, planning, and production to a specialized partner is the solution that allows furniture makers to present their customers with complete collections and catalogs, without having to deal with all the issues related to textile production. The exclusive concept of the rugs is developed from the collaboration between the furniture maker and our Style Center, the yarn hues are chosen exclusively, and all the details of the finishes remain branded by the client.
The Style Center provides creative proposals inspired by the lines of the client brand's furniture, a detail or a frieze can transform into the lines of the custom rug design, the shapes of a boiserie transfer onto the weave and warp. The color palette is also identified by the client, to stay in harmony with the furnishings that will be paired with the rug. This time of year, we are truly in the peak season of creativity; the concepts to be presented at the Milan Furniture Fair 2023, where furniture and custom rugs will set the trend, are already taking shape. Our Style Center is lent to the most exclusive brands of the furniture industry and will soon produce the first proposals for the new collections.